Located in the heart of New York’s Flatiron district in a landmark 19th century neoclassical building topped with a new brass and glass tower, lies Groves & Co.‘s vision for 287 Park Avenue South. The 130,000 square foot project is designed to house residences and amenities of the utmost luxury, all while celebrating the city’s past and present in one very prime location.
The lobby sets the tone for the building as a whole – melding sleek swaths of marble and metallic columns with custom walnut paneling and newly restored moldings highlighted in a striking bronze. Groves sums it up well, explaining “The overall design approach of these two structures fuses the craftsmanship of a bygone era with sophisticated modern detailing and a subtle use of luxurious materials.”
The spacious residences take an “old-world-meets-modern” approach, welcoming residents and guests with a marble foyer warmed with wood paneling. The public areas are outfitted with wide plank European oak flooring, and the stunning bathrooms are clad in gray and white marbles. The kitchens keep appliances hidden with tailored oak cabinetry accented with bronze detailing and handcrafted hardware. The gorgeous globe pendants are a Groves & Co. design, as are the custom champagne brass plumbing fixtures throughout.
Complete with an “amenities floor” featuring such conveniences ranging from a library lounge and children’s area to a fitness center and full-service catering kitchen… the star of the show remains the ceremonial fifty foot saltwater pool complete with bookmatch marble walls. While sadly it seems the investment group that spearheaded the 287 Park Ave project has opted out – making the decision to steer clear of a softening Manhattan condo market – it never hurts to dream, and these design proposals have us doing just that.
Renderings by The Seventh Art.