The newly released book The Business of Design by Keith Granet was inspired by the author’s near 30 years of experience advising design professionals on how to pursue their passion while still making a profit. “From billing to branding, client management to marketing and licensing, The Business of Design reveals the tools necessary to create and run a thriving design business in today’s ultra-competitive marketplace.” – Princeton Architectural Press

The book includes a foreword by M. Arthur Gensler as well as interviews with influential architects and designers, including Michael Graves, John Merrill, Victoria Hagan, and Richard Meier. Successful designers, Jonathan Adler and Thom Filicia, have declared this one a must read.